Playtex® was founded in 1947; at that time the International Latex Corporation created the division to focus on the production and sale of latex products. Today the brand is best known today for offering baby care products and feminine care products. Dedicated to making every day better, the business offers an extensive range of innovative new baby products designed to help new mothers confidently handle everything from nursing to the nursery. The baby care products include the popular Diaper Genie® II and Diaper Genie® Elite (a baby registry favorite) diaper pail systems along with carbon inserts and diaper pail refills; baby and infant feeding solutions include NaturalLatch® nipples, breast-like nipples, nipple variety packs, angled nipples, full-sized nipples, Drop-Ins® nurser bottle systems to reduce colic, disposable bottle liners, wide bottles, replacement vent discs, baby bottle gift sets and infant spoons.