When a California mother of two young sons recognized her children's need for products developed for ultra-sensitive skin, she set out to do something about it by working with professionals who specialized in natural, holistic skin care; the result was a children's skincare line she lovingly named after her two boys, affectionately known as Noodleand Boo. Noodle & Boo® offers exclusive formulas developed to nourish, replenish and protect especially delicate and sensitive skin; made in the United States in an FDA-approved pharmaceutical environment to ensure product quality and integrity, the clinically-tested children's skincare line is hypoallergenic. The luxury skincare line features products for both mother and baby; selections include newborn hair and body wash, extra gentle shampoo, lotion, room spray, baby bubbles, balm for mama, cleansing cloths, baby balm, conditioning hair polish and more.