Founded in 2008, FCTRY is a Brooklyn-based product design company that turns offbeat concepts into real products, building new brands based on inspiration, whimsy and a little bit of magic. They specialize in turning “what if” ideas into actual products, marrying mass production with pop design, with the en result being a collection of original products that engage and delight. The force behind the original Gummy Bear nightlight, the company went on to create the Gummygoods™ brand in order to celebrate all things gummy. They began by taking everyone’s favorite candy and transforming it into a squeezable, huggable colorful nightlight that is a favorite of parents and kids alike. The iconic nightlights have the look and feel of gummy bear candies without the sticky factor; the battery operated nightlights have an on/off switch but may be activated by squeezing the bear’s belly which is way more fun.