Eric Carle is the highly acclaimed and beloved creator of brilliantly illustrated and innovatively designed picture books for very young children; he is perhaps best known for The Very Hungry Caterpillar, published in 1969. Since then he has illustrated more than seventy books; over 128 million copies of his books have been sold worldwide and many remain childrens classics to this day. Mr. Carles artwork is instantly recognizable; his distinctive style employs a collage technique using hand painted papers to craft bright and cheerful images. The childrens books are offered in a multiple formats and include board books, sensory soft books and bath books. The brand encompasses a range of baby and kids products including flash cards, plush toys, pajamas, baby bunting, rattles, developmental toys, bath toys, neck rests and neck supports, gift sets and more; many feature the iconic hungry caterpillar.