Founded in 2011, privately–held, California–based Bixbee is a manufacturer of high quality, designer backpacks and accessories for children ages 3 to 10; for every backpack purchased, the company donates a schoolbag with supplies to a child in need. The products bridge functionality and durability with fashion and fun; the backpacks have a unique and patented horizontal design with ergonomic attributes. Moms and kids love the eye–catching and functional designs and also love knowing they're part of a movement; making a difference by giving a child they've never met a chance at a better education. The fanciful character–based children's backpacks feature spacious interiors designed to comfortably hold your child's lunchbox and other school supplies; the contoured shoulder straps have plenty of cushy padding for comfort and safety. Each designer backpack has 2 interior and four exterior pockets.